In The Media

J. CREW GETS OBAMA BOOST

By the time Michelle Obama appeared on The Tonight Show with Jay Leno on Oct. 27, she was America’s newest fashion icon. By wearing their designs, she turned Maria Pinto and Narciso Rodriguez into household names. And that night, retailer J. Crew found itself next in line to cash [...]

“Thank you for the PR work that Northcott Communications Inc performed on behalf of Diageo Canada to promote Veuve Clicquot Champagne’s image and brand awareness. Our ‘La Grande Dame’ Women of Distinction program was handled in line with our expectations to reinforce our ‘word to mouth’ communication. Media relations particularly among Ontario journalists generated significant press coverage. The team from Northcott added a significant amount of energy and enthusiasm to our efforts.”